Honor of Kings surpasses 260M global MAUs (China DAU >139M)

Analysis

By UA Ledger staff1 min read

Honor of Kings surpasses 260M global MAUs (China DAU >139M)

Official Honor of Kings and TiMi posts in late October 2025 state combined global MAU for Honor of Kings titles surpassed 260 million in 2025; China DAU >139M is not on those posts.

On 26 October 2025 the official @HonorOfKings account posted that “Honor of Kings titles Combined Global MAU surpassed 260 million in 2025,” thanking players in anniversary language under the Decade of Promise tag. TiMi Studio Group repeated the same combined-MAU wording on 27 October 2025. Those posts are company disclosures on official channels, not a third-party panel methodology paper or an App Store chart scrape.

Limits

The commissioned subtitle “China DAU >139M” does not appear in the text of the two official posts we opened. Secondary trade press attributed a China-server DAU figure above 139 million to related anniversary messaging; that figure remains unverified on the primary posts cited here and is marked unknown in the artifact. “Combined” MAU for “titles” may aggregate more than one SKU in the Honor of Kings family; the posts do not publish a methodology note, geography split, de-duplication rule or paid-UA spend. Do not convert 260M MAU into CPI, ROAS or category share.

Operator implication

Reference table
FieldEvidence or limit
Claim date (HoK post)2025-10-26
ClaimCombined global MAU >260M in 2025
China DAU >139M on cited postsNot stated
MethodologyNot published on the posts
UA readingPersistent competitive pressure domestically and internationally

Download the MAU card. Use the 260M combined figure only as a company-stated milestone, not as an audited panel rank.

Research checked 20 September 2026. Local draft; human editorial review pending.

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