Honor of Kings surpasses 260M global MAUs (China DAU >139M)
Analysis
By UA Ledger staff — 1 min read

Official Honor of Kings and TiMi posts in late October 2025 state combined global MAU for Honor of Kings titles surpassed 260 million in 2025; China DAU >139M is not on those posts.
On 26 October 2025 the official @HonorOfKings account posted that “Honor of Kings titles Combined Global MAU surpassed 260 million in 2025,” thanking players in anniversary language under the Decade of Promise tag. TiMi Studio Group repeated the same combined-MAU wording on 27 October 2025. Those posts are company disclosures on official channels, not a third-party panel methodology paper or an App Store chart scrape.
Limits
The commissioned subtitle “China DAU >139M” does not appear in the text of the two official posts we opened. Secondary trade press attributed a China-server DAU figure above 139 million to related anniversary messaging; that figure remains unverified on the primary posts cited here and is marked unknown in the artifact. “Combined” MAU for “titles” may aggregate more than one SKU in the Honor of Kings family; the posts do not publish a methodology note, geography split, de-duplication rule or paid-UA spend. Do not convert 260M MAU into CPI, ROAS or category share.
Operator implication
| Field | Evidence or limit |
|---|---|
| Claim date (HoK post) | 2025-10-26 |
| Claim | Combined global MAU >260M in 2025 |
| China DAU >139M on cited posts | Not stated |
| Methodology | Not published on the posts |
| UA reading | Persistent competitive pressure domestically and internationally |
Download the MAU card. Use the 260M combined figure only as a company-stated milestone, not as an audited panel rank.
Research checked 20 September 2026. Local draft; human editorial review pending.
Featured
Related posts
market intelligence
platforms
·2 min read
Vietnam Decree 147 takes effect 25 December 2024 — ad and licensing gate goes live
market intelligence
platforms
·2 min read
Vietnam Decree 147/2024/ND-CP: licensing, ad gates and under-18 playtime for online games
market intelligence
platforms
·1 min read
US DOJ announces $400 million TikTok children’s privacy settlement (21 August 2026)
market intelligence
platforms
·1 min read
Apple activates Texas SB 2420 age-assurance for new Apple Accounts
More from the Market Intelligence desk
market intelligence
platforms
·2 min read
FTC/DOJ HoYoverse (Genshin Impact) 20m USD COPPA and loot-box settlement
market intelligence
platforms
·1 min read
FTC finalizes COPPA Rule amendments (expanded child-directed factors)
market intelligence
platforms
·1 min read
FTC COPPA policy statement on age-verification technology forbearance
market intelligence
platforms
·2 min read