Lunar New Year UA gates from an official calendar, not a CPI myth

Analysis

By UA Ledger staff1 min read

Lunar New Year UA gates from an official calendar, not a CPI myth

CNY 2027 calendar gates from timeanddate China holiday listings; State Council make-up days still provisional until official notice.

UA planning for Lunar New Year starts from a calendar, not from a remembered CPI spike.

Calendar evidence (China 2027)

Holidays and Observances in China in 2027 lists Spring Festival Eve 5 Feb 2027, Chinese New Year 6 Feb 2027, and Spring Festival Holiday 7–11 Feb 2027, with Lantern Festival 20 Feb 2027 as an observance. The same publisher notes some holiday information may be preliminary. The Chinese Calendar explains lunar new-year dating rules and lists Chinese year 4724 starting 6 Feb 2027.

State Council make-up workdays and the final multi-day arrangement are not treated as locked in this draft until the annual government notice is published.

UA gates checklist

Reference table
GateTiming cue
Creative freeze for CNY skinsBefore Eve (5 Feb 2027)
Soft spend rampPre-Eve week — your decision
On-call live opsEve through listed holiday block
Lantern follow-up creativeBy 20 Feb 2027 if used
Re-check State Council noticeWhen published (expected late calendar year prior)

Facts versus limits

Reference table
FieldEvidence or limit
Festival anchor datestimeanddate listing
Exact national tourism CPI**Not** claimed
Final workday shufflingPending official notice

Do not brief “CNY CPI always doubles” without a dated measurement study.

Download the facts card.

Research checked 20 September 2026. Local draft; human editorial review pending. No CMS write.

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