NPPA March 2026 domestic batch: 130 named works, 24 March approval date

On 24 March 2026 the National Press and Publication Administration published 2026年3月份国产网络游戏审批信息. The page we opened on 19 September 2026 lists 130 numbered domestic works. Every row we inspected carries 申报类别, a publishing unit, an operating unit, a 批复文号 in the 国新出审〔2026〕 series, an ISBN, and 批准时间 2026年03月24日.

What this batch is — and is not

This is a domestic (国产) list. It does not, on this page, approve imported titles. It does not rank revenue, downloads or UA spend. A name on the list is evidence that NPPA recorded that work, publisher and operator on that date. It is not evidence that ads are live, that a WeChat or Douyin mini-game exists, or that a global SKU of a similar name is the same work.

Operators a UA team may recognise from other markets appear as publishing or operating entities on individual rows — for example 三七互娱（上海）科技有限公司 as publisher of 《小头盔大冒险》 (row 106, 国新出审〔2026〕718号). That is a name match on this bulletin, not a statement about 37Games’ overseas UA.

Casual and mid-core sounding titles sit next to one another. The list does not classify genre for UA purposes. “移动-休闲益智” appears on some 申报类别 cells; many others say only “移动”.

Operator action

Download the batch card. Re-check the licence index rather than treating March as current if you are reading this after a later monthly list.

Research checked 19 September 2026. Local draft; human editorial review pending.