NPPA January 2026 domestic batch: 177 named works, 23 January approval date

On 23 January 2026 the National Press and Publication Administration recorded approvals published as 2026年1月份国产网络游戏审批信息 (page listing date 26 January 2026). The page we opened on 19 September 2026 lists 177 numbered domestic works. Every row we inspected carries a publishing unit, an operating unit, a 批复文号 in the 国新出审〔2026〕 series, an ISBN, and 批准时间 2026年01月23日.

What this batch is — and is not

This is a domestic (国产) list. It does not, on this page, approve imported titles. It does not rank revenue, downloads or UA spend. A name on the list is evidence that NPPA recorded that work, publisher and operator on that date. It is not evidence that ads are live, that a WeChat or Douyin mini-game exists, or that a global SKU of a similar name is the same work.

Operators a UA team may recognise appear as publishing or operating entities on individual rows — for example 三七互娱（上海）科技有限公司 as publisher of 《斗罗大陆：启程》 (row 21, 国新出审〔2026〕112号). That is a name match on this bulletin, not a statement about 37Games’ overseas UA.

Operator action

Download the batch card. Re-check the licence index rather than treating January 2026 as current if you are reading this after a later monthly list.

Research checked 19 September 2026. Local draft; human editorial review pending.