NPPA September 2025 domestic batch: 145 named works, 24 September approval date

Editorial collage hero (sky-indigo): NPPA SEPTEMBER. 2025 DOMESTIC BATCH

The September 2025 domestic online-game approval list names 145 works, each with a 国新出审〔2025〕 number and ISBN. It is not a UA ranking and does not licence imported titles.

On 24 September 2025 the National Press and Publication Administration published 2025年9月份国产网络游戏审批信息. The page we opened on 19 September 2026 lists 145 numbered domestic works. Every row we inspected carries a publishing unit, an operating unit, a 批复文号 in the 国新出审〔2025〕 series, an ISBN, and 批准时间 2025年09月24日.

What this batch is — and is not

This is a domestic (国产) list. It does not, on this page, approve imported titles. It does not rank revenue, downloads or UA spend. A name on the list is evidence that NPPA recorded that work, publisher and operator on that date. It is not evidence that ads are live, that a WeChat or Douyin mini-game exists, or that a global SKU of a similar name is the same work.

Operators a UA team may recognise from other markets appear as publishing or operating entities on individual rows — for example 上海米哈游影铁科技有限公司 as operator of 《崩坏:因缘精灵》 (row 6, 国新出审〔2025〕1717号). That is a name match on this bulletin, not a statement about miHoYo’s overseas UA.

Operator action

FieldEvidence
Document date on page2025-09-24
Count of numbered rows145
First row《艾尔大作战》, 国新出审〔2025〕1712号, ISBN 978-7-498-15555-9
Last row《最终崛起》, 国新出审〔2025〕1856号, ISBN 978-7-498-15699-0
Import titlesNot on this page
UA implicationA China spend plan for a named work should record its 文号 and ISBN from this or a later batch; absence from this month is not a refusal

Download the batch card. Re-check the licence index rather than treating September 2025 as current if you are reading this after a later monthly list.

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