Oliver Grant

Senior Reporter

Oliver reports on studios, vendors, and the infrastructure behind performance creative. He is particularly interested in how privacy and automation are changing the creative brief.

More articles from oliver-grant

market intelligence

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8 min read

Are We at Peak Gaming? Seven Questions Shaping 2025

market intelligence

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6 min read

​​Work Harder Is Not a Strategy: what the 2025-09-15 archive still tells operators

market intelligence

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5 min read

The Founder’s Dilemma: Equity vs. User Acquisition Financing — archive read for UA and studio leads

market intelligence

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5 min read

Leaving the Cradle: Trading Nordic Comfort for Mediterranean Chaos — archive read for UA and studio leads

market intelligence

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11 min read

5 Real Cases Where Better Data Questions Drove Game Growth

market intelligence

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7 min read

Fractional Work: A Midlife Crisis or a Career Hack or the Only Way to Stay Sane?

market intelligence

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11 min read

How to Make Celebrity Endorsements Actually Work for Your Game

market intelligence

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6 min read

The Rise of Pakistan’s Game Development Scene

market intelligence

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11 min read

Fair Weather Founders, Dead Equity, and the Cliff that Saves

market intelligence

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5 min read

The Startup That Wasn’t Meant to Scale: A Conversation with Sophie Vo

market intelligence

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4 min read

Where Do Geogames Go After Niantic’s $3.5B Exit

market intelligence

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8 min read

What AI Is Really Doing to Games and the Game Industry