Latest
market intelligence
Are We at Peak Gaming? Seven Questions Shaping 2025
Oliver Grant full-depth rewrite of the 2025-09-23 archive on Are We at Peak Gaming? Seven Questions Shaping 2025 — secondary source, hedged metrics, ≥80% source coverage.
Oliver Grant
8 min read
market intelligence
media buying
·5 min read
A Q4 UA Budget Planning Checklist Before the Rush
market intelligence
platforms
·6 min read
S&P 500 AppLovin: What Index Inclusion Means for Buyers
measurement
·5 min read
AdAttributionKit Re-Engagement Testing After iOS 26
creative strategy
platforms
·6 min read
iOS 26 Ships: Retesting Your Ad Creative Rendering
market intelligence
platforms
·3 min read
The Ledger #18: iOS 26 Ships, TikTok's Deal Lands
market intelligence
·6 min read
Work Harder Is Not a Strategy: what the 2025-09-15 archive still tells operators
platforms
·6 min read
The Apple Games App Is Live: A First Read on Discovery
creative strategy
·6 min read
Designing Liquid Glass App Store Screenshots, Early
creative strategy
playable ads
·5 min read
Preparing Ad Creative for an OS Redesign in Mobile Games
market intelligence
·5 min read
The Founder’s Dilemma: Equity vs. User Acquisition Financing — archive read for UA and studio leads
platforms
·5 min read