Lunar New Year UA gates from an official calendar, not a CPI mythmarket intelligencemedia buying·1 min read
WeChat Mini Games upgrades 2026 IAP / virtual-payment incentives for debut titlesmarket intelligencemedia buying·2 min read
market intelligencemedia buyingA UA Budget Planning Template Built for a Flat MarketA UA budget planning template for 2025 that assumes a flat market, with allocation bands, reforecast triggers and a worked quarterly example.Jordan Wells6 min read
