miHoYo / HoYoverse launches Zenless Zone Zero globally
Analysis
By UA Ledger staff — 1 min read
HoYoverse’s 28 June 2024 launch programme stated Zenless Zone Zero would go live on PS5, PC, Android and iOS on 4 July 2024 at 10:00 UTC+8.
HoYoverse’s 28 June 2024 news post Zenless Zone Zero Global Launch Livestream stated the urban fantasy ARPG would launch on PS5, PC, Android and iOS on 4 July 2024 at 10:00 AM (UTC+8), previewing Version 1.0 content ahead of that window. The official @ZZZ_EN account the same day repeated that Zenless Zone Zero “will officially release on all platforms on July 4 at 10:00 AM (UTC+8)” and that pre-download would be available from 2 July. Those are company launch notices timed eleven days before servers opened.
Limits
This card records the announced global launch window. It does not establish first-week CPI, creative win rates, China ISBN status for the domestic SKU, Ocean Engine or App Store Connect spend, or channel CPMs. Pre-registration and login reward figures quoted in the same campaign materials are promotional offers, not measured UA performance. Preserve 4 July 2024 as the event date; do not rewrite the launch as current news when citing it beside later console or anniversary events.
Operator implication
| Field | Evidence or limit |
|---|---|
| Launch datetime (company) | 2024-07-04 10:00 UTC+8 |
| Platforms named | PS5; PC; Android; iOS |
| Pre-download | From 2024-07-02 (ZZZ_EN) |
| CPI / chart outcome on these sources | Not established |
| UA reading | Major gacha-action launch resetting creative and bid pressure |
Download the launch card. Use this as a dated launch record when comparing later anniversary or console-expansion events.
Research checked 20 September 2026. Local draft; human editorial review pending.
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