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What Games Industry Consolidation Means for a UA Budget
Games industry consolidation UA budget planning means auditing vendor exposure now, before an acquisition changes contracts without warning.
Jordan Wells
6 min read
market intelligence
platforms
·3 min read
The Ledger #7: A Q1 M&A Rebound and a Ruling to Watch
market intelligence
·6 min read
Games Industry M&A Rebound 2025: What Q1's Deals Signal
market intelligence
·2 min read
Chart Watch, March: Survival Titles Hold the Spend Line
market intelligence
·5 min read
The Power of Q5 and Retention: Lessons from SciPlay: what the 2025-03-31 archive still tells operators
market intelligence
media buying
·5 min read
Q1 2025 Operating Brief: Mobile UA Industry Trends So Far
market intelligence
platforms
·3 min read
The Ledger #6: GDC 2025 Ad Tech News and a Third Report
creative strategy
market intelligence
·6 min read
Hyper-Casual Economics After GDC: The Consolidation Case
market intelligence
platforms
·5 min read
Unity Vector: What Its New AI Ad Model Changes for Buyers
market intelligence
·8 min read
Beyond User Acquisition: How to Win with Influencer Marketing
market intelligence
·25 min read
The Magic Behind Magicabin’s ARPDAU
creative strategy
market intelligence
·6 min read