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Google App campaigns: HTML5/Playable is a documented asset type—with eligibility limits

Current Google Ads Help eligibility for HTML5/Playable assets in App campaigns—sizes, upload caps and where playables are not eligible.

Juliet Ramos

2 min read

Google App campaigns: HTML5/Playable is a documented asset type—with eligibility limits
AppLovin / MAX playable support: mediation formats vs exchange and Growth specs

media buying

playable ads

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3 min read

AppLovin / MAX playable support: mediation formats vs exchange and Growth specs

Homescapes renovate hook: mansion fantasy versus the match-3 first session

creative strategy

playable ads

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2 min read

Homescapes renovate hook: mansion fantasy versus the match-3 first session

Royal Match: a ‘solve it’ hook, an ad-free claim, and a match-3 store page

creative strategy

playable ads

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2 min read

Royal Match: a ‘solve it’ hook, an ad-free claim, and a match-3 store page

Gardenscapes “Play minigames!” versus the store’s match-3 lead

creative strategy

playable ads

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2 min read

Gardenscapes “Play minigames!” versus the store’s match-3 lead

End card versus store title: Merge Mansion Library ID 895277716697105

creative strategy

playable ads

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2 min read

End card versus store title: Merge Mansion Library ID 895277716697105

Stop simulation time while the document is hidden

measurement

playable ads

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3 min read

Stop simulation time while the document is hidden

Fit the whole playable stage inside a narrow viewport

measurement

playable ads

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3 min read

Fit the whole playable stage inside a narrow viewport

Require both intersection and document visibility before advancing

measurement

playable ads

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2 min read

Require both intersection and document visibility before advancing

Keep a preference usable when persistent storage fails

measurement

playable ads

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2 min read

Keep a preference usable when persistent storage fails

Prevent an old asset response from replacing a restarted session

measurement

playable ads

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3 min read

Prevent an old asset response from replacing a restarted session

Keep the end-card button above a declared bottom inset

measurement

playable ads

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3 min read

Keep the end-card button above a declared bottom inset