Latest
creative strategy
market intelligence
Rethinking Creative Production with AI
Full-depth archive backfill rewrite — metrics hedged; archive 2025-04-30.
Samuel Ortiz
5 min read
media buying
platforms
·6 min read
External Purchase Links on iOS: What to Build First
creative strategy
·6 min read
The Creative Concept Retirement Signals to Watch For
market intelligence
platforms
·4 min read
Mobile Dreams of Hollywood: Inside Royal Kingdom’s Celebrity Blitz
creative strategy
media buying
·5 min read
What Meta Advantage+ App Campaigns Mean for Game UA
market intelligence
media buying
·5 min read
UA Budget Planning for a Season of Platform Risk
market intelligence
platforms
·5 min read
The DMA's First App Store Fees: Apple and Meta Fined
measurement
platforms
·6 min read
Privacy Sandbox Alternatives Now That Chrome Cookies Stay
market intelligence
·5 min read
Supercell Investments: A Creative Community or a Missed Opportunity? — archive read for UA and studio leads
market intelligence
platforms
·6 min read
Google's Ad Tech Antitrust Ruling, Explained for Buyers
market intelligence
platforms
·2 min read
The Ledger #8: Google's Ad Tech Ruling, and a TikTok Bid
market intelligence
media buying
·6 min read