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creative strategy
market intelligence
Duolingo: How the $15B App uses Gaming Principles to Supercharge DAU Growth
Full-depth archive backfill rewrite — metrics hedged; archive 2025-04-14.
Samuel Ortiz
15 min read
creative strategy
·6 min read
Writing Hybrid-Casual Creative Hooks That Still Convert
market intelligence
platforms
·6 min read
Epic Games Store on Android: One Publisher's Build Notes
playable ads
·6 min read
A Playable Ad Localization QA Checklist for Launches
creative strategy
·6 min read
Building a Creative Ops Workflow for Scaling Ad Production
market intelligence
·6 min read
The Future of Gaming: Engaging Gen Z
market intelligence
media buying
·6 min read
What Games Industry Consolidation Means for a UA Budget
platforms
playable ads
·5 min read
Telegram Mini Apps Monetization: A Channel Outside Stores
market intelligence
platforms
·3 min read
The Ledger #7: A Q1 M&A Rebound and a Ruling to Watch
market intelligence
·6 min read
Games Industry M&A Rebound 2025: What Q1's Deals Signal
market intelligence
·2 min read
Chart Watch, March: Survival Titles Hold the Spend Line
market intelligence
·5 min read