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market intelligence
Six Hiring Mistakes Most Companies Make
Oliver Grant full-depth rewrite of the 2025-03-03 archive on Six Hiring Mistakes Most Companies Make — secondary source, hedged metrics, ≥80% source coverage.
Oliver Grant
7 min read

measurement
·5 min read
Incrementality Testing for Mobile Games You Can Afford

market intelligence
platforms
·5 min read
AppLovin's Short-Seller Allegations, Explained for Buyers
market intelligence
·5 min read
Abu Dhabi’s gaming hub bet: talent visas, tax maths, and the missing bench

creative strategy
playable ads
·5 min read
Why Genre-Native Playable Mechanics Beat Borrowed Ones

market intelligence
platforms
·2 min read
The Ledger #4: Ad Network Q4 Earnings Season Verdicts

market intelligence
platforms
·5 min read
Inside Unity's Q4 Bet on the Unity Ads Grow Network

market intelligence
platforms
·6 min read
Niantic's Mobile Game Studio Acquisition Talks With Scopely
market intelligence
·8 min read
Supercell’s record 2024: live-ops scale, UA firehose, and the questions the letter skipped

media buying
platforms
·5 min read
What Buyers Should Actually Know About AppLovin's AXON 2.0

market intelligence
platforms
·6 min read
AppLovin CTV Ad Demand: Building Behind a 73% Quarter

measurement
platforms
·5 min read