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creative strategy
market intelligence
How Drama and Fake Ads Convert To Real Profits
Full-depth archive backfill rewrite — metrics hedged; archive date 2025-02-10.
Samuel Ortiz
15 min read
creative strategy
playable ads
·6 min read
A Creative Brief Template That Playable Teams Actually Use
market intelligence
platforms
·3 min read
The Ledger #3: An AdAttributionKit Migration Guide Update
media buying
platforms
·5 min read
Digital Turbine's Soft Quarter for On-Device Advertising
market intelligence
·2 min read
Chart Watch, January: Mobile Game Ad Spend Rankings Hold
market intelligence
·16 min read
Why Some Puzzle Games are More Addicting Than Others?
measurement
platforms
·5 min read
Google Play's Developer Verification Push: A Checklist
playable ads
·6 min read
Localisation Inside the Playable Ad: Text, Gesture, Pacing
market intelligence
platforms
·6 min read
MTG Buys Plarium: A Mobile Game M&A Trends Read
market intelligence
·13 min read
Five Predictions for Consumer Apps in 2025
creative strategy
measurement
·5 min read
Rewarded Video's Retention Mandate, Beyond the Install
market intelligence
platforms
·2 min read