All our measurement news
measurement
platforms
SKAN conversion-value schema checklist for hybrid IAP+IAA titles
Operator checklist for encoding IAP and ad revenue into SKAN 4 fine and coarse values without treating the schema as Apple revenue.
Isaac Turner
1 min read


measurement
platforms
·1 min read
Seasonal web-shop fraud and chargeback checklist

measurement
platforms
·1 min read
Privacy nutrition labels / Data safety updates when monetisation mix changes

measurement
platforms
·1 min read
Multi-MMP or MMP migration checklist for live F2P titles

measurement
platforms
·1 min read
IAA+IAP hybrid revenue checklist: which events feed which LTV model

measurement
platforms
·1 min read
Sandbox / TestFlight / internal install exclusion before payback review

measurement
platforms
·1 min read
Play / App Store refund policy updates that change F2P offer design

measurement
platforms
·1 min read
MMP SKAN schema / postback field changes that affect F2P CV maps

measurement
platforms
·2 min read
T/TAF 267.2-2025: push SDK personal-info protection requirements (10 Feb 2025)

measurement
platforms
·2 min read
T/TAF 267.1-2025: advertising SDK personal-info protection requirements (10 Feb 2025)

measurement
platforms
·2 min read
PIPL Compliance Audit Measures take effect 1 May 2025 (CAC)

measurement
platforms
·2 min read