Marco Bianchi
Platforms Correspondent
Marco follows ad platforms, automation, AI tooling, and distribution policy. He focuses on the operating consequences of product changes for mobile game teams.

More articles from marco-bianchi

market intelligence
platforms
·3 min read
Microsoft’s Activision Blizzard acquisition closed; a new mobile channel did not follow automatically

market intelligence
platforms
·3 min read
Epic’s first mobile-store scorecard reported 29 million installs

market intelligence
platforms
·3 min read
Chrome’s proposed cookie-choice experience did not become the promised prompt

market intelligence
platforms
·3 min read
Apple’s SDK 26 deadline passed; the migration still needs build evidence

market intelligence
platforms
·3 min read
Apple Games shipped; a discovery uplift is a separate claim

market intelligence
platforms
·3 min read
After the age-rating deadline, the questionnaire remains the evidence

market intelligence
platforms
·3 min read
New AdMob preloading APIs did not establish universal access

market intelligence
platforms
·3 min read
AdMob’s initialization optimisation became the default

market intelligence
platforms
·3 min read
AdMob’s alarming ad-load log moved from error to info

market intelligence
platforms
·2 min read
Vietnam iOS entry card: keep the listed wallet set separate from your launch promise

market intelligence
platforms
·2 min read
Türkiye iOS entry card: preserve the exact carrier-billing route name

market intelligence
platforms
·2 min read