Marco Bianchi
Platforms Correspondent
Marco follows ad platforms, automation, AI tooling, and distribution policy. He focuses on the operating consequences of product changes for mobile game teams.
More articles from marco-bianchi
market intelligence
platforms
·2 min read
CAC minors-mode guidelines (15 Nov 2024): device–app–store linkage, 1h/2h defaults, 22:00–06:00 off
market intelligence
platforms
·3 min read
The Game Center exception to Apple’s XML retirement ended
market intelligence
platforms
·3 min read
Unity’s Runtime Fee story ended in cancellation, not a current per-install cost
market intelligence
platforms
·3 min read
Unity and ironSource merged; the promised advertiser gains remained a separate test
market intelligence
platforms
·3 min read
Apple’s trader-status rollout had an update gate before a removal date
market intelligence
platforms
·3 min read
Take-Two and Zynga completed the combination; preserve the valuation basis
market intelligence
platforms
·3 min read
Sega’s Rovio offer became a completed deal; tender mechanics still matter
market intelligence
platforms
·2 min read
Scopely’s Niantic games deal moved from agreement to closing
market intelligence
platforms
·3 min read
Apple’s receipt-certificate change had a second milestone
market intelligence
platforms
·3 min read
Privacy Sandbox’s roadmap change now reaches reporting dimensions
market intelligence
platforms
·3 min read
Playtika completed SuperPlay; the maximum earn-out was not a closing receipt
market intelligence
platforms
·3 min read