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Chart watch, May: Arrows Puzzle Escape tops downloads and 84% of installs are ad-supported
This chart watch for May saw Arrows Puzzle Escape take the download crown from Block Blast!, while Honor of Kings led revenue on a Ne Zha 2 crossover.
Leila Fernandez
2 min read
market intelligence
media buying
·6 min read
UA teams should own store conversion
market intelligence
media buying
·6 min read
The weekly UA review is where money is lost
market intelligence
platforms
·7 min read
Asia–MENA toward $103.6B by 2030: where Niko says growth actually sits
creative strategy
market intelligence
·4 min read
LiveOps events as acquisition moments
market intelligence
·6 min read
Word and trivia games: the quiet UA machine
creative strategy
market intelligence
·6 min read
Narrative games need a different funnel
market intelligence
platforms
·5 min read
How platform fee changes flow into bids
creative strategy
market intelligence
·4 min read
Creator funds and platform payouts: UA implications
market intelligence
·5 min read
Merge games and the hybrid-casual UA template
market intelligence
platforms
·3 min read
The Ledger #4: Roblox rules, AppMagic folds in, Apple files
creative strategy
market intelligence
·10 min read