Marco Bianchi

Platforms Correspondent

Marco follows ad platforms, automation, AI tooling, and distribution policy. He focuses on the operating consequences of product changes for mobile game teams.

More articles from marco-bianchi

NZ MFAT guide restates China mobile ISBN, CADPA age bands and local stores

market intelligence

platforms

·

2 min read

NZ MFAT guide restates China mobile ISBN, CADPA age bands and local stores

Huawei AppGallery requires game ISBN docs and BizID anti-addiction verification for China games

market intelligence

platforms

·

2 min read

Huawei AppGallery requires game ISBN docs and BizID anti-addiction verification for China games

Level Infinite expands Honor of Kings global version to 160+ countries

market intelligence

platforms

·

2 min read

Level Infinite expands Honor of Kings global version to 160+ countries

Honor of Kings surpasses 260M global MAUs (China DAU >139M)

market intelligence

platforms

·

1 min read

Honor of Kings surpasses 260M global MAUs (China DAU >139M)

GB/T 46068-2025 cross-border data related standard effective 1 March 2026

market intelligence

platforms

·

2 min read

GB/T 46068-2025 cross-border data related standard effective 1 March 2026

Diablo IV (暗黑破坏神IV) on NPPA July 2025 import list

market intelligence

platforms

·

2 min read

Diablo IV (暗黑破坏神IV) on NPPA July 2025 import list

Dave the Diver (潜水员戴夫) on NPPA September 2025 import list

market intelligence

platforms

·

2 min read

Dave the Diver (潜水员戴夫) on NPPA September 2025 import list

Amended Cybersecurity Law raises maximum fines (effective 1 Jan 2026)

market intelligence

platforms

·

2 min read

Amended Cybersecurity Law raises maximum fines (effective 1 Jan 2026)

Ocean Engine cites China mobile-game revenue CNY 284B in 2024 (+10.74% YoY)

market intelligence

platforms

·

1 min read

Ocean Engine cites China mobile-game revenue CNY 284B in 2024 (+10.74% YoY)

Changyou Tian Long Ba Bu: Classic Eternal on August 2026 domestic list

market intelligence

platforms

·

1 min read

Changyou Tian Long Ba Bu: Classic Eternal on August 2026 domestic list

CADPA T/CADPA 59-2025 online game classification standard takes effect 6 Feb 2025

market intelligence

platforms

·

1 min read

CADPA T/CADPA 59-2025 online game classification standard takes effect 6 Feb 2025

CADPA T/CADPA 60-2025 game distribution & promotion basic requirements take effect 6 Feb 2025

market intelligence

platforms

·

2 min read

CADPA T/CADPA 60-2025 game distribution & promotion basic requirements take effect 6 Feb 2025