Jordan Wells
Senior Analyst
Jordan studies creative portfolios and player behavior across the acquisition journey. His work connects in-ad interaction with store conversion, onboarding, and early product outcomes.
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Golden Week (Japan) operator checklist for F2P live-ops and UA
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IAP product / price upload checklist before a global price test
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Golden Week store assets: what must be live before spend
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Diwali operator checklist for India F2P (store, UPI, creative)
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Discord drops as UA: documented partner limits
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