Jordan Wells
Senior Analyst
Jordan studies creative portfolios and player behavior across the acquisition journey. His work connects in-ad interaction with store conversion, onboarding, and early product outcomes.

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media buying
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Xiaomi HyperOS developer docs list game anti-addiction and ad mis-tap violation tiers

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TapTap publishes mini-game in-game advertising review norms

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TapTap platform revenue +37.6% H1 2025 on ad algorithm upgrades

media buying
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Douyin Mini Games limited-time ad revenue incentive (1 Jun–31 Oct 2025)

media buying
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Douyin Mini Games ad-credit incentive window through 30 September 2026

media buying
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Douyin Mini Games updates promotion ad-credit cooperation agreement (17 Apr 2026)

media buying
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No Google Play in China: the distribution list a UA plan needs

media buying
platforms
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Douyin mini-game: ISBN before virtual payment

media buying
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ISBN delay: cost of a slipped China UA start (reader dates)

market intelligence
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WeChat mini-game virtual-payment incentives for 2026: 60% cash, launch bonuses, 22 Sep account lock

market intelligence
media buying
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WeChat mini-game IAA incentives from 20 August 2026: 3-minute lifetime, 180-day option

market intelligence
media buying
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